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By Lionstarter | 15.03.2019
The problem of retail - the digital transformation

The shopper is clearly in the driver’s seat, enabled by technology to remain constantly connected and more empowered than ever before to drive changes in shopping behavior. “Everywhere commerce” has taken root, allowing consumers to shop however, wherever, and whenever they want—whether in stores, online, by mobile, voice activation or click-and-collect.

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By Lionstarter | 13.03.2019
GOODYSCAN - The interactive customer experience

What is digital signage?

Digital signage hits us every day on the way to work, shopping or in the cinema. Roughly speaking, therefore, digital, electronic displays of all kinds. Basically, digital signage today is the most effective, simplest and fastest form of communication to customers, customers, patients, guests, employees, visitors, passers-by, students or passengers at the point of sale or point of interest with individualized news reach.

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